17 Tips for Writing Catchy YouTube Titles [With Examples]

It’s one thing to make a YouTube video that would add value to viewers, but it’s another to get people to actually watch the video. Learning how to write a compelling video title will enhance your content’s visibility and user engagement. 

If you want people to be interested in viewing your content, read this article to the end. This post shows you real-life examples of YouTube titles to guide you in choosing the best titles for YouTube videos. Follow closely. 

Elements of a Successful YouTube Title

You probably already have numerous YouTube title ideas flooding your mind for your next video. However, before you go ahead, ensure your title has the following basic elements that every successful YouTube title idea should have.

1. Keywords: Make sure you include relevant keywords in your YouTube videos titles so that the site’s algorithm can easily recognize your content.

2. Relevance: When naming YouTube videos, ensure the titles are relevant to your YouTube video content so you don’t disappoint your viewers’ expectations.

3. Length: You can exhaust YouTube’s title length of 100 characters. However, it’s better to communicate your title idea within 60-70 characters. With this approach, your title will still make sense to viewers even if fragmented.

17 Tips for Crafting Catchy Titles

Choosing perfect YouTube titles that get views is possible if you know exactly what to do. Here are our top tips on how to title YouTube videos you can never go wrong with: 

1. Use Relatable Words

Behind the screen, your audience is a normal human being like you. That being the case, you should use words most likely to feature in an in-person conversation if you were to talk about your common interests.

For example, if your YouTube video is about dogs, chances are your viewers know and use words like doggo, zoomies, and hooman. Consider including these kinds of relatable words in your video titles because they make your viewers connect with you better.

2. Avoid Clickbait Title

As much as you want to attract your audience with your title, don’t make your title tell a story or make a promise it cannot deliver. Imagine piquing your viewers’ interest with a sensational headline, only for them to click on it to find something different. 

For example, viewers will be disappointed if they click on a video titled “Buying My First Mercedes,” only to discover that the video doesn’t have such content. 

3. Evoke Your Viewers’ Emotions

To subconsciously encourage people to click on your YouTube video, you need to be in touch with their emotions. Take some time to think of what people feel about a particular topic, and try to use words that will stick in their minds. Use emotive words like luxurious, fierce, competitive, easy, and best-selling to create a good YouTube title.

4. Use Numbers

Using numbers is an evergreen marketing rule you can leverage. People pay attention to numbers, so you should include them where necessary in your titles. When your YouTube title has numbers, it makes your audience curious about the value your video will offer them.

5. Use a Complementary Thumbnail

You need to use the right thumbnail for your videos because it is one of the first things viewers see when they search for YouTube content. What defines a good thumbnail is how well it matches your title. Make sure there is harmony between your video titles and thumbnails such that they are strong enough to attract your audience.

6. Take a Cue From Other YouTube Videos

You don’t need to figure out YouTube video names by yourself, especially if there are other successful creators out there in your niche. You can craft good titles for YouTube videos from other seasoned creators. Check their channels for successful video titles and tweak those topics to come up with yours.

7. Use Hashtags

Using hashtags is one of YouTube titles best practices because it makes your content visible as viewers watch other videos that are similar to yours. 

For example, if you include the hashtag #growyourbusiness, your video may feature on the hashtag page for business growth. YouTube would normally suggest popular hashtags to you; check out the suggestions and select one that aligns best with your video.

8. Ask Questions

When your title asks a question, it creates a dialog in your audience’s mind. Think of questions that will draw your viewers’ attention, and encourage them to watch your videos. 

For example, a title like “How Can You Grow Your Followers on TikTok?” will draw their attention, and they’ll be willing to hear what you have to say.

9. Be Clear on Your Target Audience

With a clear understanding of who you’re creating your videos for, you can tell the title that is likely to get more clicks. Put yourself in your audience’s shoes to know the kind of questions they need answers to. 

You can use Mandala AI to gain insight into your customer’s concerns, which can help you generate a good title.

10. Use Brackets in Your YouTube Titles

It might seem insignificant, but brackets do a lot of wonders in encouraging YouTube title video clicks. A study by HubSpot revealed that adding brackets in titles can increase click-through rates by up to 38 percent. So, for your next YouTube video, use a bracket to include an intriguing fact or detail in your title.

11. Add a Sense of Urgency to Your Titles

If you are looking for how to name YouTube videos in a way to boost your views, consider adding a sense of urgency to it. A title that starts with something like, “Don’t miss out on the best way to…” will keep your audiences’ attention hooked.

12. Let Your Title Provide Value

A YouTube video title that already communicates value is vital to drive engagement from your viewers. Let your audience know what they stand to benefit from clicking your content. 

Put yourself in their shoes and ask yourself, “Assuming I was scrolling through YouTube, will I feel compelled that this title will provide value for me?” If the response is positive, it’s probably also positive for your viewers.

13. Use Proven Methods

Some methods of titling certain content have proven to yield amazing results in the past. For example, educational content with ‘How’, ‘What’, and ‘Why’ get a lot of clicks because it shows that you’re providing an answer to a particular topic. For story-telling content, use a title that gives insight into what you want to unravel.

14. Mention the Year

Nobody wants outdated information, so you need to show your audience that your video contains relevant, updated, and useful details. However, if your content is evergreen, you don’t have to include the year, unless you can ensure you update the title every year, or you create new videos on that same topic annually.

15. Capitalize The First Letters 

Capitalizing the first letter of every word in your YouTube title helps to grab viewers’ attention because it creates a ‘shouting effect.’ Using lowercase titles has a poor visual impression, and your audience can easily dismiss your video. Moreso, capitalized words can serve as a form of Call-To-Action. 

16. Don’t go Against the Guidelines 

Keep to YouTube’s community guidelines when deciding on your best YouTube video titles. Don’t include offensive, harmful, profane, or offensive words. Also, ensure that your titles do not mislead your audience in any way. 

17. Use Video Titlers

You can use an AI-enabled YouTube title generator to generate titles for your videos. Once you provide your keywords with a brief description, this tool should suggest numerous title ideas you can select from. Apart from saving you time, you get to generate SEO-optimized titles for your videos.

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5 Examples of Successful YouTube Titles

Your YouTube title needs to stand out for viewers to engage with your content. The above tips to craft catchy YouTube titles work and here are some real-life examples to prove it.

Video Title: How to tie a tie EASY WAY (Slow and Mirrored) Windsor knot

Analysis: This video is educational content; as such, it leverages the ‘How-to’ method to drive clicks. Also, the author included an intriguing fact in a bracket, which tells the audience the extra value they’ll enjoy.

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Video Title: 7 PROVEN Ways to Grow Your Hair Faster

Analysis: This YouTube title used the power of numbers to boost user clicks and engagement. It also uses a word (PROVEN) that evokes the emotions of the audience. Furthermore, the capitalized text would easily grab a viewer’s attention.

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Video Title: I Got Dumped (Twice): Here’s What I’ve Learned 

Analysis: The power of story-telling YouTube video titles is in letting your audience know what to expect. Aside from using a title that briefly describes what the video is about, the thumbnail title (Is something wrong with me?) is in harmony with the title.

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Video Title: 10 Things You Should Never Do To Your Car (Never Ever!)

Analysis: When your title sounds urgent, you encourage people to watch what you have to say. In this video, we see the use of vital tips like using numbers and captivating phrases in a bracket to optimize clicks on the content.

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Video Title: This Talking Pitbull Is Smarter Than You Can Imagine!

Analysis: This title is relatable to anyone familiar with pit bulls. Although they don’t speak English, they are vocal creatures. Anyone who loves the effort that pit bulls put in to communicate will be eager to watch the video.

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Crafting Catchy YouTube Titles With the Help of Mandala AI!

Writing a catchy YouTube title is possible. If you regularly practice our tips in your marketing efforts, you’ll be a pro at writing good YouTube video titles in no time. 

You can leverage Mandala AI to help you find relevant keywords in your niche and to provide other insights that will help you craft the best YouTube titles for views. Sign up for our 15-day free trial to get a feel of how it’s done today!