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Top 30 Chinese Influencers to Follow in 2024

Top 30 Chinese Influencers to Follow in 2024

Did you know? Beyond Korea and Japan, Chinese influencers are making a big impact on Asia’s beauty and entertainment scenes. While most Chinese folks are on Weibo and Douyin (TikTok), these influencers also take over global platforms, inspiring trends and lifestyle choices.

Here, we showcase the top 30 Chinese influencers who’ve taken the internet by storm, leaving their mark on diverse cultural scenes like beauty, entertainment, lifestyle, and more. 

Whether you’ve stumbled upon some of these lists before or not, they all stand as compelling evidence of the widespread influence Chinese creators wield in the online sphere today!


1. Catharyn Lee

Cathryn Lee, aka Cathryn Li Yuan Ling, a native of lively Hong Kong. At 34, she stands out among Chinese influencers, globally recognized as the ultimate ‘Fitness Angel.’ Beyond her age, it’s her super-healthy lifestyle combined with her multi-talented force, excelling in ballet, piano, and even NFT cosplay modeling that makes her a standout in the influencer world.

Instagram: @cathrynli

Explore more of >>Fitness Influencers here <<

2. Z.TAO

Former EXO member Tao, aka Huang Zitao, continues to be a viral sensation in China and Asia. While not as active in acting or music, his Instagram showcases chic fashion and a luxurious lifestyle, keeping fans hooked and eager for more.

Instagram: @hztttao

Explore more of >> Fashion Bloggers here <<

3. Terence Lam

Continuing our discussion on music influencers, Terence Lam is a must-mention. Hailing from Hong Kong, he’s not just a composer and record producer but has transitioned into a singer. His professionalism and quality music have garnered over 300,000 active monthly listeners on Spotify, solidifying his impact on the music scene.

Instagram: @terencelam0903

4. Leung Yip

For a refreshing addition to your Instagram, explore the content of Leung Yip. He’s made a mark with his engaging presence in the entertainment scene, whether it’s through movies, prominent brand endorsements like LG, or even dance practice videos with his boyband ‘Error’.

Instagram: @fatboyip

5. Angelababy

Rewind to the early 2000s to 2015, and you’d be hard-pressed to find an Asian who doesn’t know Angela Baby. Her beauty and talent flooded the internet, especially after her role in ‘Love on the Cloud,’ earning her the Weibo angel title. Today, she’s a top Chinese influencer, endorsing major brands like Charlotte Tilbury, Tiffany & Co., and Roger Vivier.

Instagram: @angelababyct 

6. Eroko

When it comes to cosplaying, Chinese influencers always excel. Eroko, a Shanghai-born sensation, stands out as one of the most famous cosplayers in China. Her sexy physique and facial features bring every character she cosplays to life, consistently making her fans’ hearts pound. Check out her Instagram for an impressive pack of characters from popular anime and games that she has brought to life.

Instagram: @erokochiba

7. Nikki Min

Nikki Min is a Chinese fashion influencer you want on your radar. Her Instagram is a treasure trove of fashion, featuring striking photos in collaboration with global luxury brands like Dior, Balmain, Valentino, and many others. Beyond the high-end glamour, Nikki also shares casual inspirations and glimpses into a lifestyle that’s both relatable and aspirational. 

Instagram: @nikki__min

Explore more of >> Lifestyles Bloggers here <<

8. Nene

Originally from Thailand, Nene chased her music dreams by shuttling between China and her home country. The turning point arrived when she landed 5th place on the final episode of Produce Camp 2020, a Chinese reality show. With her bubbly yet bold vibe and impressive skills, Nene quickly became a sensation in both China and Thailand

Instagram: @nenevader

9. Nana Liang

Let’s now turn our attention to Liang Yun Fei, famously known as ‘Nana Laing.’ This Taiwanese rapper stands out with her chic style and artistic tattoos. From her cool art design account to her clothing brand, she also takes us on a journey across the globe, sharing glimpses of her adventures through Instagram Highlights.

Instagram: @nanaliangbadgal

10. Pang Hui Sun

Say hello to Pang Hui Sun, a charming Chinese influencer who, after earning her BBA, embraced the influencer and freelance model life with flair. With her captivating figure and charming face, Pang Hui Sun has won over half a million followers. Catch her beautiful snapshots on Instagram, offering a daily dose of inspiration for all her fans.

Instagram: @huisunpang33

11. Jessica Jung

Once a Girls’ Generation member, Jessica Jung has transformed into a memorable Chinese influencer. After leaving K-pop, she ventured into the fashion world with her brand ‘Blanc & Eclare’ and continued singing, making waves on the reality show “Sisters Who Make Waves.” Securing the second spot in the finals and debuting in X-Sister, Jessica became a sensation in China, earning love and admiration worldwide.

Instagram: @jessica.syj

12. Liu Yifei

Let’s not forget Liu Yifei, the stunning Chinese actress. Her role as Mulan in the live-action version truly showcases the beauty and talent of this legendary actress, who’s been making waves since the ’90s and continues to shine in Hollywood today.

Instagram: @yifei_cc

13. Chia-Hang Chang 

Calling all gamers! Make sure to add Chia-Hang Chang to your new go-to game streamer list. Better known as Godtone, He stands out for his straightforward and passionate commentary during live streams of popular games like League of Legends. Since 2013, he’s been delivering entertaining content on YouTube, making him a must-watch for gaming enthusiasts.

Twitch: 亞洲統神

YouTube: Godtone&PowerRoger

14. Ryan Feng

Next up in the scene of Chinese male influencers is Ryan Feng. A talented photographer with over 50K followers on Instagram, he’s not just about the professional shots. Ryan brings some great fitness and cool night-out vibes to his feed, adding a splash of color to your Instagram hours.

Instagram: @dmfung

15. DeeGor Ho

Adding to our earlier list that included ‘Leung Yip,’ DeeGor Ho is another member of ‘Error’ and a viral influencer, Hong Kong actor, and video creator. Recognized for his fun and lighthearted personality, DeeGor Ho has been a featured participant in numerous variety and reality shows, earning him a top spot as a favorite among viewers.

Instagram: @deegor_hkwa

16. Ningning

Born and raised in the charming ice city of Harbin, China, Ning Yi Zhuo, widely known as ‘Ningning’ in the K-pop world as part of Aespa, has become a sensation. Her fame has spread far and wide across Asia, with a particularly strong fanbase in China. These devoted fans showed their support by collectively ordering an impressive 309.1k copies of Aespa’s album.

Instagram: @imnotningning

17. 雪鱼探店China Food Travel

China Food Trave is a tasty voyage through the rich tapestry of Chinese cuisine, curated by Xueyu. Whether on her YouTube channel or Instagram, you’re bound to stumble upon everything from hidden gems to popular street food staples. But a little advice: try not to explore her enticing content too late into the night — unless you’re ready for some serious midnight snack cravings!

YouTube: 雪鱼探店China Food Travel

Instagram: @xueyu_foodtravel

Explore more of >> Food Bloggers here <<

18. Jestinna Kuan

Jestinna Kuan, a dynamic influencer from China, is part of the internet sensation, the ‘Kuan Family.’ This trendy trio, including Jestinna, Christinna, and Perry, hails from Penang. Jestina, known as ‘The Pharmasis,’ showcases a chic lifestyle and effortlessly stylish everyday looks that serve as a fashion inspiration. For a dose of fashion motivation, her Instagram profile is a must-visit.

Instagram: @jestinna

19. Christinna Kuan

After getting to know The Kuans and Jestinna, you’ll surely want to meet ‘Christinna’, the family’s fashion star. Her nickname ‘Mskuan’ is all about fancy fashion, modeling, and the freshest collections from global luxury brands. Plus, she’s just released her new music, ‘The Sea Dragon ft. Caven Tang’.

Instagram: @ms_kuan 

20. DJ PERRY

We still have one more from Kuan Family, the youngest ‘Perry Kuan’. Unlike his siblings Christina and Jestinna, Perry has chosen a different path. Don’t be fooled by his gentle demeanor and sweet looks; he’s an electrifying DJ, igniting stages across Asia with his fervent passion for music.

Instagram: @perrykuan

21. Guo Junchen

Meet Guo Juchen, a favorite young star in China. He began his journey in showbiz at 18, starting with an acting role in a Chinese web series. Now, he’s making waves as a singer and was recently named ‘Rising Artist of the Year’ at the Weibo Awards Ceremony.

Instagram: @guo_junchen

22. Lu Han

Another Chinese star who’s been a big hit in the K-pop world is Lu Han. Just like Z.Tao, Luhan first became famous as part of Exo in the 2010s, winning hearts all over Asia. Even though he’s not in the K-pop scene anymore, he’s still making great music back home in China that his fans love.

Instagram: @7_luhan_m 

23. Zhang Dayi 

Zhang Dayi is more than a favorite face on Instagram and Weibo. She’s a fashion leader in China and even started her own brand, ‘Wuhuanxide Yichu’. Talk about influence — in just one hour of her live shopping events on Taobao, she’s known to sell products worth up to 1 million USD.

Instagram: @milksmellbest 

24. Hu Bing 

Hu Bing is not your average influencer. At 52, this Chinese model still turns heads and makes waves in the global fashion scene. A regular at London Fashion Week, Hu Bing’s passion goes beyond the runway — he’s dedicated to supporting budding designers from the UK to Asia.

Instagram: @hubing

25. Tao Liang (Mrbags) 

Don’t miss out on Tao Liang’s remarkable 55K fan base on Instagram. Even if it seems small compared to other influencers, Tao is a huge online star in China with an astounding 10 million followers on Weibo. Popular as ‘Mr Bags’, Tao has a knack for luxury bags. His fans look up to him for ideas when they’re in the mood to splurge on their next bag.

Instagram: @mrbagss

26. Becky Li 

Meet another shopping sensation, Becky Li! This Chinese influencer is the real deal when it comes to ‘influence’; evidenced by her ability to sell 100 Mini cars online in just 4 minutes. Now, she’s on a journey to create her luxury brand, breaking the stereotype that China only deals in knockoffs, believing that people are beginning to trust the quality of Chinese products more and more.

Instagram: @beckys_fantasy

27. Zhou Mi


Meet Zhou Mi: a Chinese singer, actor, and songwriter. He rose to fame in Super Junior-M, a Chinese sub-unit of the popular South Korean group Super Junior. Known for his vocal prowess, Zhou Mi has ventured into solo projects in music and acting.

Instagram: @zhouzhoumi419

28. Miki

We’re back with the charming Chinese influencer, Miki. Her gorgeous long legs and pretty face have made her Instagram a feast of fashionable snaps. She doesn’t just share her beauty but also gives us a peek into her lavish lifestyle that many are envious of. 

Instagram: @mikibaby_w

29. Yi Mengling

Yi Mengling, a rising star moving into acting, is someone all Chinese drama fans should watch this year. Her ‘cute yet sexy’ charm has made her a hit on the internet, with every move and date she’s on stirring up chatter. At the same time, Mengling is making waves in the fashion scene through partnerships with high-end brands.

Instagram: @yimengling

30. Cindy

@cindy518c

Continue on a high note with the dazzling Cindy — a star in the making on TikTok and Douyin, who has swept up 17.2 million followers with her enchanting finger dances. Born as Han Qui, she became a viral sensation after TikTok’s grand debut in 2018. Her tireless efforts paid off when her content inspired the dance moves for the song ‘Violence’ by Grim.

TikTok: @cindy518c


Discover China’s Essence

As an internet user, you’re likely aware of the big-name influencers from America, Korea, or Europe. But it becomes undeniable here that Chinese influencers are also making a splash. They’re setting global pop-culture trends and influencing many shopping choices, truly boosting the e-commerce economy. We hope our list becomes your favorite source for content, and you enjoy their work as much as we do!

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