Many say that motherhood is the toughest yet most rewarding job.
Juggling countless tasks, moms often face challenges taken for granted by many. Thankfully, the internet has given rise to ‘mom influencers’ who share invaluable experiences and advice, offering a professional touch to parenting.
Today, we’ve put together a list of 40 well-known mom influencers. Dive into their diverse insights and wisdom on all things motherhood, ready to guide and support you in this incredible journey.
Top 40 Mom Influencers to Follow in 2024
1. Joanna Goddard
Curated by Joanna Goddard, A Cup of Jo is a vibrant lifestyle blog inspiring women in their journey through parenthood. With 4 million monthly page views and nearly 1 million unique monthly visitors, it covers diverse topics like style, relationships, parenting, food, and more, offering a rich resource for various aspects of life.
Website: cupofjo.com
Instagram: @cupofjo
2. Marianne Rogerson
Marianne Rogerson, through her blog ‘Mum On The Move,’ shows that being a parent doesn’t mean the end of travel adventures. Her vibrant blog captures exciting journeys with her kids, sharing invaluable tips on caring for children while exploring the world. It’s a wonderful inspiration for parents looking to travel with their families.
Website: mumonthemove.com
Instagram: @HungryMaz
3. Scary Mommy
Discover ‘Scary Mommy,’ a blog established in 2008. Their passionate team unites mothers worldwide, supporting diversity from LGBTQ+ moms to working moms. Infused with both advice and entertainment, this platform offers all-inclusive content that caters to moms’ diverse needs in life
Website: scarymommy.com
Instagram: @scarymommy
4. Motherly
Get expert guidance on parenting, from infancy to the teenage years, through Motherly — a leading blog for mothers since 2015. Covering everything from shopping guides for pregnancy to home decorations for welcoming newborns, and offering free classes, it’s a resource to smoothen your motherhood journey
Website: mother.ly
Instagram: @mother.ly
5. The Confused Millennial
As Millennials become the largest parent population, navigating an increasingly challenging world, ‘The Confused Millennial’ blog by Rachel, a mother with her own tough experiences, offers heartfelt advice and inspiration to fellow Millennial mothers. Her genuine faith shines through as she shares guidance and inspiration for navigating parenthood in this complex world.
Website: theconfusedmillennial.com
Instagram: @theconfusedmom
6. Louise Pentland
Dive into the vibrant world of motherhood, lifestyle, and beauty with Louise Pentland, a charismatic British lifestyle vlogger, author, and influencer. Embark on a journey with her renowned YouTube channel, “Sprinkle of Glitter,” where warmth and relatability define her parenting style, creating a welcoming online haven for her supportive community.
Website: louisepentland.com
Instagram: @louisepentland
7. Amber Fillerup Clark
Immerse yourself in the coastal paradise with Barefoot Blonde—a haven for beach lovers and dreamers of family life by the shore. Amber Fillerup Clark, once a college student on a budget, has blossomed into a leading mommy influencer.
Based in Hawaii with her husband, four kids, and a dog, Amber shares the sun-soaked tales of beach life, parenting adventures, and fabulous fashion content with her 1.3 million Instagram followers. Beyond the waves, she’s the visionary founder of Dae Hair and BFB Hair extensions.
Website: barefootblonde.com
Instagram: @amberfillerup
8. Julianna Miner
Julianna Miner, a witty blogger, engages her 18k-strong community with humorous #RantsfromMommyland, addressing the challenges and joys of motherhood. A Top Contributor to the Today Parenting Team, she authored “Raising A Screen Smart Kid,” showcasing her expertise.
Website: rantsfrommommyland.com
Instagram: @juliannawminer
9. Jessica Shyba
Balancing the chaos of motherhood is no small feat, and imagine doing it with six children! Meet Jessica Shyba, the extraordinary mom and celebrated blogger of “Momma’s Gone City.” With 348k Instagram followers, she navigates city parenting, teens, travel, and the vibrant chaos of a large family. Her award-winning blog, born in 2009, beautifully encapsulates the heartfelt journey of motherhood in the bustling metropolis. Join her exploration of the extraordinary!
Instagram: @mommasgonecity
10. Denene Millner
Denene Millner, an acclaimed author and founder of MyBrownBaby.com, explores diverse parenting perspectives. Her books delve into relationships, parenting, and African American culture. Denene’s influential work in journalism and blogging addresses the experiences of African American parents, contributing to a more inclusive dialogue on family life.
Website: denenemillner.com
Instagram: @mybrownbaby
11. Jennifer Anderson
Healthy habits start early, and you truly are what you eat. That’s where Jennifer Anderson, aka Kids.Eat.In.Color, steps in. A registered dietitian and mom, Jennifer, with a Masters in Public Health, founded Kids Eat in Color in 2019.
On her popular Instagram @kids.eat.in.color, she shares practical tips and vibrant meal ideas, using her expertise in nutrition, anthropology, and economics to make healthy eating enjoyable for kids, from the first bite to navigating picky eating.
Website: kidseatincolor.com
Instagram: @kids.eat.in.color
12. Bunmi Laditan
Bunmi Laditan is a Canadian author, blogger, and social media personality. She is known for her humorous and relatable parenting content. Bunmi gained popularity with her blog “The Honest Toddler” and has written books such as “Confessions of a Domestic Failure.” She often shares candid insights into the challenges of modern motherhood.
Website: bunmiladitan.com
Instagram: @bunmiladitan
13. Madison Fisher
For those enchanted by family moments, meet Madison Fisher—a mother of charming twin girls and a baby boy. Delight in her heartwarming family tales on TikTok and Instagram. Madison’s magic lies in an engaging parenting style, crafting a virtual haven of warmth and relatability. Join the journey and embrace the joy!
YouTube: FishFam & The MADlife
TikTok: Kylerandmad
Instagram: @madisonbontempo
14. Meg Resnikoff
Meg Resnikoff, a mom of three and key figure in “What’s Up Moms,” boasts 47k Instagram followers. She shares humorous and educational memes alongside YouTube content. Meg’s expertise as the foodie of the group has facilitated brand deals, including partnerships with Simple Truth Plant Based Foods.
YouTube: WhatsUpMoms
Instagram: @madewithmeg
15. Elle Walker
Elle Walker is a co-founder of the parenting YouTube channel “What’s Up Moms.” The channel provides a mix of entertaining and informative content, including parenting tips, DIY ideas, and family-related humor. Elle, along with her co-founders, creates engaging videos for a broad audience of parents.
YouTube: WhatsUpMoms
Instagram: @whatsupelle
16. Shawn Johnson East
In the whirlwind of parenting, it’s easy to overlook nurturing your relationship. Enter Shawn Johnson East—former Olympic gymnast, mom, author, and influencer. With husband Andrew East, she unfolds family moments, offering glimpses into life with daughter Drew Hazel East. Shawn’s passion extends to “FAMILY MADE,” a blog designed to guide parents toward intentional connections with partners, kids, and family, reminding us all to prioritize love in the beautiful chaos of parenting.
Website: familymade.com
Instagram: @shawnjohnson
17. Heather Armstrong
Heather Armstrong, known as @dooce, is a trailblazing parenting influencer who launched her blog in 2001. With a two-decade legacy, she remains a source of inspiration, education, and humor through her blog, bestselling book, and podcast. Heather’s enduring wit makes her a beloved figure among parents.
Website: dooce.com
Instagram: @dooce
18. Latham Thomas
When you’re having a baby for the first time, you might have lots of questions about taking care of yourself. Latham Thomas, a pregnancy expert, helps moms through Mama Glow. She believes in taking care of yourself and getting support. Latham shares her knowledge in books and online to inspire and guide moms on their journey to becoming a mom.
Website: mamaglowfoundation.org
Instagram: @glowmaven
19. Rachel Hollis
Rachel Hollis, a dynamic author and motivator, inspires growth with bestsellers like “Girl, Wash Your Face.” Initially promoting celebrity events on her blog, she embraced authenticity, expanding online.
With 1.5 million Instagram followers and 177k YouTube subscribers, Rachel shares family and fashion inspiration. A top mommy influencer and three-time New York Times best-selling author, she gracefully navigates followers from curated lifestyles to genuine parenting.
Website: msrachelhollis.com
Instagram: @msrachelhollis
20. Rachel Stafford
Crafting a positive mindset is crucial for effective parenting. Rachel Stafford, a renowned author and blogger behind “Hands Free Mama,” specializes in promoting mindfulness, presence, and intentional living in the realm of parenting. Through her influential blog and books like “Hands Free Mama,” Rachel provides valuable insights into simplifying life and cherishing meaningful moments with your children.
Website: handsfreemama.com
Instagram: @handsfreerevolution
21. Glennon Doyle
Glennon Doyle is a prominent American author, activist, and speaker. Known for her candid and empowering writing, she gained widespread recognition with her best-selling memoirs, “Carry On, Warrior” and “Love Warrior.”
Doyle is also the founder of the online community Momastery and is celebrated for her advocacy on issues related to mental health, women’s rights, and social justice. She continues to inspire and connect with audiences through her books, speaking engagements, and social media presence.
Website: momastery.com
Instagram: @glennondoyle
22. Ginger Parrish
If you seek fashion inspiration for your family, Ginger Parrish, an influential mom and the creator of Parrish Place, exudes style alongside her three boys. Her social media feed is a captivating visual experience, featuring exquisite photography, refined design, uplifting quotes, and glimpses into her family adventures. Moreover, Ginger is the mastermind behind Gigi Pip hats, a hat line favored by versatile women, and it has garnered an impressive following of 280,000 on its own.
Website: theparrishplace.com
Instagram: @gparrish
23. Hannah Neeleman
Hannah Neeleman, also recognized as Hannah@Bellerina Farm, is a mother to seven children, with an eighth on the way. She shares content depicting life on the farm with her large family. In an Instagram video set in their rustic-chic Utah kitchen, Hannah, adorned in a flowing prairie dress and cozy sweater, is joined by her husband, Daniel. Despite the challenges of farm life compared to the allure of city living, Hannah has amassed over 8 million Instagram followers and 6 followers on TikTok.
Website: ballerinafarm.com
Instagram: @ballerinafarm
24. Alexandria Ramon
In the enchanting world of childhood dreams, imagine transforming into a movie character with the magic of your parents’ Photoshop skills. Meet Alexandria Ramon, a fantasy photographer from Vermont.
With her husband and three kids, they conjure whimsical photos, partnering with giants like Canon and Disney. Their creative odyssey, sparked by the birth of their daughter in 2010, evolved into a daring leap of faith in 2020 when Nick, Alexandria’s husband, left his job to chase their dreams. Join the Ramon family in a captivating journey of imagination and creativity.
Website: alexandriaslens.com
Instagram: @alexandriaslens
25. Irene Khan
From beauty to the heartwarming journey of motherhood, discover the charm of this beauty-turned-mommy influencer “Irene Khan”! A global sensation, she shares family joy, cultural vibes, and fashion with over half a million Instagram pals. Jump into her YouTube realm, where 507k subscribers relish cool videos on pregnancy, beauty, parenting, and hair care—making life’s journey both stylish and joyful!
Website: irenesarah.com
Instagram: @irenesarah
26. Sia Cooper
Defying the notion that moms can’t stay fit, Sia Cooper, a fitness enthusiast and mommy influencer, rose to prominence via @diaryofafitmommyofficial. As the founder of Diary of a Fit Mom blog, she effortlessly intertwines health and parenting, sharing fitness tips, wholesome recipes, and body positivity with her 1.1 million Instagram followers. Collaborating with brands like PatPat and StreetStrider, Sia advocates for holistic wellness.
Website: diaryofafitmommy.com
Instagram: @diaryofafitmommyofficial
27. Hannah Carpenter
Hannah Carpenter, a freelance illustrator and mom of four, rocks it on Instagram with 129k followers. Balancing family and career, she shares real-life adventures with older kids. Beyond being a mom, Hannah’s Little Biscuits Notepads blend art and fashion for kids. Collaborating with brands like TicTac and Blue Buffalo, she’s a creative force to reckon with.
Website: thisishannahcarpenter.com
Instagram: @hannahacarpenter
28. LaDonna Dennis
LaDonna Dennis, the founder of Mom Blog Society, is a versatile force—a Homemaker, Blogger, Crafter, Reader, Pinner, Friend, and Cancer SURVIVOR. Happily married and a “Grams” to three grandchildren, she adores her four furbabies, including Sassy, a German Shepherd. Beyond her human connections, LaDonna’s world revolves around her cherished fur companions.
Website: momblogsociety.com
Instagram: @momblogsociety1
29. Giovanna Fletcher
Navigating motherhood isn’t easy, but you’re never alone. Giovanna Fletcher, the heartwarming storyteller, effortlessly combines best-selling authorship and podcast hosting with sharing the highs and lows of parenting. With three kids in tow, she opens the door to her world, making every parenting moment relatable, genuine, and downright delightful.
Website: giovannafletcher.komi.io
Instagram: @mrsgifletcher
30. Kat Bouska
Kat Bouska, aka Mama Kat, is a sarcastic mother of three and a former English teacher with a penchant for fragmented sentences. Balancing a bustling home daycare with a desire for leisure, her rebellious side shines through. Passionate about making videos, riding horses, rescuing animals, and cooking with her kids, she started blogging in 2007 to share family moments. Blogging, for Kat, is not just a hobby but a purposeful journey, offering friendship and a documented account of her kids’ childhoods, even if they ever learn to read.
Website: mamakatslosinit.com
Instagram: @katbouska
YouTube: MamaKatTV
31. Amy Morrison
For lighthearted pregnancy tips and humor, check out Pregnant Chicken. Founded by Amy Morrison, the blog offers a mix of funny and practical content for expectant and new moms. Amy’s approach to pregnancy and parenting is relatable and amusing. Through hilarious captions, lovely photos, and memes, she connects with moms, creating a supportive online community.
Website: pregnantchicken.com
Instagram: @amymorrisonhsn
32. Janel C. at the A Mom’s Take
Janel C., hailing from Washington state, spearheads A Mom’s Take, a blog founded by four Phoenix natives, now making waves nationwide. They delve into various parenting topics, spanning cooking to fashion. Janel’s love story began on a cruise, resulting in a vibrant 15-year marriage and a lively household with five boys, each born two years apart in the fall. It’s a journey from pregnancy to parenting, a handful yet an unmistakable blessing.
Website: amomstake.com
Instagram: @amomstake
33. LaTonya Yvette
Step into LaTonya Yvette’s world—a captivating blend of fashion, home decor, and parenting wisdom. With vibrant spaces for style, well-being, and community, she fearlessly advocates for black culture. As the author of “Woman of Color” and “The Hair Book,” her creativity shines. Join LaTonya for an inspiring journey, where every story is a masterpiece.
Website: latonyayvette.substack.com
Instagram: @latonyayvette
34. Chiara Ferragni
Chiara Ferragni, a mom of two, Leo and Vitto, is an Italian fashion blogger, businesswoman, and influencer. Her fame originated from the 2009 launch of her blog, “The Blonde Salad.”
Evolving into a prominent figure in the fashion industry, she’s also embraced the role of a mom influencer. Collaborating with renowned brands, launching her fashion line, and wielding significant social media influence, Ferragni has crafted a multifaceted career.
Website: www.theblondesalad.com
Instagram: @chiaraferragni
35. Heather Murphy Raines
Heather Murphy-Raines, the Seattle blogger and foodie behind “United States of Motherhood,” commands a following of over 21k on Instagram and 36k on Twitter. She keeps it real, sharing unfiltered tales of motherhood, inner conflicts, and family love. Heather, a social commentator, speaks on issues facing families with authenticity and positivity, offering a genuine glimpse into her life.
Website: unitedstatesofmotherhood.com
Instagram: @unitedstatesofmotherhood
36. Aspyn Ovard Ferris
For stylish moms who balance fashion and motherhood, Aspyn Ovard Ferris is a must-follow on social media. A 27-year-old lifestyle influencer and YouTuber with over 2 million followers, Aspyn effortlessly blends motherhood with her love for beauty and lifestyle content.
Her YouTube videos cover travel, fashion, beauty, and personal stories, including family and kids. With 2 million Instagram followers, Aspyn is a sought-after mom influencer collaborating with numerous brands, showcasing her influence and engagement.
YouTube: Aspyn Ovard
Instagram: @aspynovard
37. Cindi Leive
Cindi Leive, a non-traditional mommy influencer and former Glamour Magazine editor, with over 96k Instagram followers, co-founded “We are the Meteor.” Beyond fashion, she boldly champions causes like gun control, opposing family separation, and addressing racial violence. As a journalist and social activist, Cindi empowers her platform to voice impactful opinions on diverse issues.
Website: wearethemeteor.com
Instagram: @cindi_leive
38. Colleen Ballinger
For fans of daily mom vlogs, Colleen Ballinger, a versatile American comedian and YouTube sensation, is a must-follow. Known for her hilarious “Miranda Sings” character, Colleen, a mom of twins and a son, shares diverse content—pregnancy stories, family vlogs, and music videos. With over 8 million YouTube subscribers and 7 million on Instagram, she’s a standout in the mom influencer scene.
YouTube: Colleen Ballinger
Instagram: @colleen
39. Sadie Robertson Huff
Sadie Robertson Huff, an American author, speaker, reality TV personality, and a mother of two little girls, rose to fame on “Duck Dynasty.” Beyond television, she excels in writing books, motivational speaking, and sharing life experiences on social media. Renowned for her positive and inspirational messages, Sadie centers her focus on faith and family.
YouTube: Sadie Robertson Huff
Instagram: @legitsadierob
40. Anna Saccone
The last mother influencer is Anna Saccone, a mom of 4, a prominent Irish-Italian YouTuber and social media influencer celebrated for family vlogs. Alongside her husband Jonathan Saccone-Joly, they found fame through their YouTube channel, “SacconeJolys,” offering glimpses into daily family life. Notably, Anna is now the owner of “MiSight,” a solution focused on slowing down short-sightedness in children.
Instagram: @annasaccone
Moms Who Inspire
Being a mom is like a crazy adventure with lots of ups and downs. Bringing up strong, tough kids requires some planning. After reading this blog, you might discover a world of influential mom bloggers who share their professional insights on parenting.
Now, it’s your turn to use their tips, stories, and different points of view on family life for your own family. Get in touch with these inspiring moms, let their stories make you feel stronger and supported, and make your special journey through motherhood a bit easier and much more fun.
